TikTok is introducing a updated setting that allows them to cut down on the quantity of AI-created videos appearing in their feeds. This step comes as the platform announced that it currently hosts over 1 thousand million AI videos.
Trial and Implementation
The new functionality is undergoing trials over the following weeks before a full-scale launch. This advancement coincides with a increase in content created by AI, fueled by emerging video-generation tools.
AI Content on Other Platforms
Studies have shown that almost a tenth of the quickest rising content creators on another major platform exclusively feature clips produced artificially. A considerable share of this content is classified as “AI slop”, a term for inferior, mass-produced content that is frequently illogical or dreamlike.
Based on user feedback that a lot of users appreciate content produced via AI tools, from AI artwork to educational videos, and we want to give people the power to see more or less of that, based on their own preferences,” commented a platform representative.
AI on the Platform
TikTok announced that there are presently 1.3 billion videos on its network tagged as made with AI. Overall, more than 100 mn media items are uploaded to the service daily, making clips made by AI a limited percentage of its complete catalog.
How to Adjust Settings
Members will be capable of limit or boost the level of artificial media they see by accessing the content preference setting in the application and choosing “AI-generated content”. Further subjects that currently be controlled under the setting encompass politics, clothing, aesthetics, and movement.
Content Labeling and Policies
The platform’s policies oblige content makers to label convincing AI-made content, and it bans malicious deepfakes of public figures or emergencies. Any believable AI video that is not labeled can be removed under its terms of service.
In addition, the platform will now attach an artificially created tag to content made using its proprietary AI systems, or identified by an cross-platform project for recognizing content made by AI. This measure is intended to stop users from seeking to bypass the labeling process.
AI Literacy Programs
The company is additionally launching a $2m educational fund for professionals and institutions to produce educational content about ethical AI use. This initiative will assist educational bodies focused on educating computer science.
Platform Protection
The video-sharing app has supported its moderation strategy, during debate over intentions to cut jobs for numerous content moderators in Britain. TikTok is set to reduce a significant number of roles in its trust and safety department in London, with trade unions and digital protection specialists voicing alarm that humans are being replaced by AI moderation.
A trust and safety lead clarified that human moderation would still have a role, but artificial intelligence can protect employees by eliminating the most harmful content prior to it has to be seen by humans. TikTok reported a notable drop in disturbing and violent content seen by safety staff over the last 12 months due to the use of its automated systems.
“We think that it’s essential to balance humans and technology to ensure user safety,” the official commented. “We’ll have humans as part of that process, but we additionally believe it’s extremely critical to limit contact with unsafe media as rapidly, which is where a significant AI assistance is making a difference work at speed.”
